Cortland Line Company Teams Up with Fishhound
SHERMAN OAKS, Calif., March 15, 2012 – Cortland Line Company, a renowned manufacturer of high quality line, reels, rods and other specialty products for fly-fishing enthusiasts, has entered into a partnership with Fishhound.com, the world’s largest online fishing community and leading provider of real-time fishing reports. The marketing relationship will give Cortland the opportunity to leverage Fishhound’s monthly social media reach of over 14 million people to showcase their brands to a new audience and influence the buying decisions of anglers worldwide.
“Cortland is yet another major player within the tackle industry that has recognized the incredible growth of the Fishhound.com site and Facebook page, as well as the unique opportunities both platforms offer for reaching and engaging large numbers of serious anglers, said Rick Patri, Fishhound’s Vice President, Operations.
Crispin Battles, Cortland’s Sales and Marketing Director, is looking forward to promoting his company’s products to the more than 200,000 anglers that log onto the Fishhound.com site monthly and over 275,000 Fishhound Facebook fans. “This partnership will give us instant access to Fishhound’s angling community, and through the Product Showcase and Field Testing Program, will also get our latest offerings in the hands of dedicated fly-fishermen that appreciate quality craftsmanship and performance,” noted Battles.
Fishhound.com is the premier destination for anglers and industry professional looking to find and share information about fly, fresh, and saltwater fishing. With fishing reports on 2,200 waters across the United States and a network of more than 1,200 pro staff members and over 200,000 anglers, Fishhound has quickly become the most popular angling community on the web today. With a heavy emphasis on social media, Fishhound has amassed over 270,000 Facebook fans, www.facebook.com/fishingreports. With Fishhound.com anglers will know where to go, when to go and what to throw. For more information or to register for an account, visit www.fishhound.com/registration.
About Cortland Line Company
With nearly 100 years of passion and experience, we remain focused on one thing: fishing. Fishing has and always will be what drives us to develop the most advanced lines offered today. Located in Cortland, NY – all of our lines are made in the USA. All of our lines share the latest in line technology - many technologies that Cortland itself pioneered for the industry. We hope to see you on the water. Or, better yet, stop by and see us – we'd love to talk fishing.